A full marketing department, embedded and accountable
Hiring a complete marketing team takes a year and a headcount budget most companies cannot justify. We embed a senior pod — strategist, media buyer, content lead, web developer and analyst — into your business with defined ownership, a shared roadmap and reporting you can take to the board.
Time to fully operational
14 days
Senior pod size
4 – 6 specialists
Cost vs. in-house equivalent
40 – 60% lower
Team
Named, embedded pod
Cadence
Weekly stand-up
Delivery
Shared sprint board
Ownership
Your accounts, your IP
Why in-house marketing stalls
One generalist carrying everything: A single marketing manager is asked to cover strategy, ads, content, web and analytics, and none of them get done well.
Freelancers with no shared plan: Five contractors optimise five disconnected channels, and nobody owns the number the business actually cares about.
Hiring cycles that outrun the market: Recruiting, onboarding and ramping a full team takes twelve months while competitors compound their advantage.
Knowledge that walks out the door: Accounts, playbooks and context live in one person's head and disappear the day they resign.
What an embedded pod delivers
Senior capability from day one: Specialists who have run the play before start executing in the second week, not the sixth month.
One roadmap, one scoreboard: Channels, content and web work all point at the same quarterly targets, reviewed in one weekly meeting.
Documented operating system: Playbooks, dashboards and processes are written into your systems, so the capability stays with the business.
Elastic capacity: Add a paid specialist for a launch quarter, scale back after; capacity flexes without redundancy risk.
Our position
“You are not buying hours. You are buying a marketing department that already knows what to do on Monday morning.”
What the embedded team covers
Select any function to see who owns it and what it produces inside your business.
Strategy and planning
A senior strategist owns positioning, the quarterly roadmap and the growth model your targets are built on.
- Quarterly plan with named outcomes
- Channel and budget allocation model
- Competitor and demand research
- Board-ready narrative and reporting
How the team is stood up
Scoping and pod design
Week 1
We map your goals, current assets and gaps, then design the pod composition and the ownership boundary with any in-house staff.
Onboarding and access
Week 2
Accounts, analytics, brand assets and tooling are audited and connected; the roadmap and scoreboard are agreed.
First 90 days
Months 1 – 3
Quick wins ship immediately while the foundational programme — measurement, media structure, content engine — is built out.
Steady-state operation
Ongoing
Quarterly planning, weekly execution and continuous documentation, with pod size adjusted to the plan each quarter.
Embedded team engagements
Transparent scope and pricing. No lock-in beyond the agreed cycle, and every account, asset and dataset stays in your name.
Fractional lead
$2,800
per month
A senior marketing lead to own strategy and direct your existing in-house or freelance resources.
- Strategist 2 days per week
- Quarterly roadmap and targets
- Weekly stand-up and reporting
- Vendor and freelancer direction
Core pod
$8,900
per month
Strategy, paid media, content and analytics as one accountable embedded team.
- 4 senior specialists
- Full channel execution
- Content calendar and production
- Live dashboard + monthly readout
Full department
$16,500
per month
A complete outsourced marketing function including web development and creative production.
- 6+ specialists including developer
- Creative and video production
- CRO and lifecycle programmes
- Quarterly business reviews with leadership
Before you brief us
You get named people with defined ownership working inside your cadence and tools, not an account manager relaying requests to a shared production queue.
Where is your marketing system getting stuck?
Share your details and AI Explorer Media will review your website, landing pages, search presence, social channels and marketplace storefronts, then recommend the priorities that match your goals and real resources.
Baseline audit of your current state: We identify what is limiting reach, customer experience and conversion on each platform you already run.
Priority list, not a wish list: We clarify whether website, content, social, marketplace or paid media should be fixed first.
A roadmap you can actually resource: A sequenced plan built around your goals, budget and team capacity — no thin spend across everything.